Did you have a big order today? “This is a phrase that Amazon sellers have been saying frequently in the past two days. Amazon Prime Day is still ongoing, and after a day of hard work, sellers have generally reported that this year’s Prime Day exceeded expectations, with platform traffic soaring and order volume several times or even tens of times higher than usual! Even without participating sellers, the order volume is two or three times higher than usual.
According to data from market research firm Numerator, as of 4pm Eastern Time on Tuesday, July 11th (the first day of Prime Day in 2023), Amazon’s average order amount on Prime Day was $56.26, an increase of nearly 8% from $52.22 in the same period in 2022.
Previously, many Amazon sellers were concerned that other e-commerce platforms would launch ahead of schedule to boost traffic, potentially taking away a lot of traffic. Now it seems that Prime Day is still the main battlefield for sellers to promote, and for the peak season in the second half of the year and other promotions, sellers are also ready to take action.
Sellers have seen a 40 fold increase in order volume
“Compared with ordinary times, the unit volume has increased 40 times, and one of the products sold four or five hundred yesterday. This Prime Day is really awesome.” A seller said happily. Since yesterday afternoon, there have been many reports of Amazon sellers’ Prime Day battles. Many sellers have stated that the overall traffic of Amazon Prime Day this year is better than last year, and there are not a few sellers who have continuously sold one or two hundred orders.
According to a survey initiated by Hugo Cross border, on the first day of Prime Day in 2023, Amazon sellers accounted for 50% of sales growth compared to last year, while sellers who remained on par with last year accounted for 18%. Overall, on Prime Day this year, Amazon sellers have generally placed orders, and many sellers have seen sales double.
A seller who specializes in the Japanese station told Hugo Cross border that there was a slight explosion in the Japanese station yesterday, with orders three times higher than usual. Due to price increases and discounts, the profit margin is still considerable. Another seller from the US website stated that the current order volume is still on a sprint and should be able to break through a thousand orders. This year’s Prime Day has had surprisingly good results. “We have made a record of tracking competitors and found that Prime Day has a lot of inventory that cannot be carried, and the deal was forcibly cancelled in less than a day. It seems that the traffic has really exceeded expectations
This year’s membership day is generally looking good, and there are friends around who are doing flash sales to reach the top. “” It can reach four times the usual level, and there is hope in the peak season. “” The price is $9.99, and I sold over 200 orders in three hours, earning $1 per order, which is still good
A cross-border blockbuster is also posting on social media platforms. This year, Amazon Europe’s Prime Day website achieved first place results for one of its products on four websites: Germany, France, Italy, and Spain. The real-time sales of this product on Amazon’s Italian site even surpassed Apple’s.
Post time: Jul-13-2023